Messaging App Marketing Specialists

The go-to social agency for everything chat

We provide bold creative and strategic solutions for brands, organizations, and celebrities on platforms like Snapchat, Facebook Messenger, and iMessage.

 
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chat is the future

Today there are more people using chat apps globally than traditional social networks. It's a shift so big, Facebook reinvented itself as a chat-first company; spending $22B to acquire WhatsApp, spinning out Messenger as a standalone app, and adding 1-to-1 messaging features to Instagram and other properties. As a medium, chat is unstoppable and will continue to shape how we communicate digitally in the years ahead.

We're the first to admit that great marketing on chat apps is harder to perfect than old school social marketing, but it's that challenge that makes what we do for our clients so much fun. Traditional social networks were designed for broadcast messaging, but people use chat for private conversations with the people they care about most. Figuring out how to add to those conversations in a way that's natural, exciting, and scalable takes true creativity and in-depth knowledge of features and user behavior on each platform.


Welcome to the party. We're excited you're here.


where we chat you up

 
 

 
 

how we start your party

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strategy

Big picture planning
Regional + demographic targeting
Asset repurposing

audience development

Leveraging partnerships
Media planning
Deploying shareable content

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channel management

Creating + publishing content
Platform performance reporting

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content creation

Snapchat Stories
 Discover content + geofiters iMessage stickers + GIFs
Chatbot characters + scripts

media buying

Direct media buying on platforms with paid opportunities

research

Industry-expert white papers
Focus groups
Survey-based testing


 

take our messenger Bot quiz +
become a messaging master!


 
 

chat-worthy work


 

you're in good company

 
 
 
 

 

Our Party Starters

 
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EYTAN OREN
CEO

Eytan built his first messaging campaign for One Direction in 2013 and he hasn't stopped since. A creative at heart,  his work on chat apps has been covered by Ad Age, Billboard Magazine, Contagious, Mashable, and AdWeek.


Before  starting Block Party, Eytan held posts at  Google, IPG Media Lab, and the legendary CBGBs. He earned a degree in music from Columbia University.

 
 

BRIAN MENCHER
COO

Brian has over a decade of experience as an entertainment lawyer advising clients in the music, media, and new tech industries. Yeah, he's a lawyer, but he's an out-of-the-box, entrepreneurial lawyer, navigating major label artists and producers, filmmakers, YouTube celebs, and non-profits.

Brian graduated from law school at University of Florida, where he earned a joint Master's degree in Journalism. He lives in New York City with his wife and adorable two-year-old son, Marley.

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let's chat!

Shoot us a message about your needs or questions on any chat app of interest. We'd love to work with you.

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