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The heat is on in Miami.

At the Knight Media Forum, we put journalists and media experts to the test: can they tell the difference between a real photo and an AI-generated one?

We worked with the Knight Foundation to develop several repeatable content series that highlight the themes of this year’s Forum, which we produced and filmed on-site during the event.

Every dog has his day (to go shopping and get a massage).

Apple Pay teamed up with Zach Woods to give rescue dogs a day of massages, shopping sprees, toys, and treats — while raising awareness for Much Love Animal Shelter.

The digital ad racked up 27 million views, tens of thousands of shares, and a write-up in Ad Age.

Block Party worked with Zach to create the original video that sparked the idea for this Apple collab, and provided videography support and post-production services as well as creative input on the ad.

Let’s judge a book by its cover.

To raise awareness for Bloomberg Philanthropies’ work supporting low- and middle-income first-get college students, Block Party created a “man on the street” series for college students to guess each others’ majors — just by what they’re wearing. The series has generated over 35M views to date.

In other news…